Privacy Policy

Last Updated: 21 Mar 2025

At We Do Cheesecakes, we are committed to protecting your privacy and safeguarding your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or place an order with us.

By using our website (www.wedocheesecakes.co.uk) or purchasing from us, you agree to the terms of this policy.

1. Who We Are

We Do Cheesecakes is a UK-based business that sells handcrafted cheesecakes online. Our company is registered in the UK and operates in compliance with the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018.

If you have questions, contact us at:
📧 order@wedocheesecakes.co.uk
📞 07342 243 1653

2. What Personal Data We Collect

We may collect and process the following types of personal data:

A. Information You Provide Directly

When you place an order or contact us, we collect:

Full name
Delivery address
Billing address
Email address
Phone number
Payment method (processed securely via third-party providers)
Special instructions (e.g. delivery notes or dietary preferences)

B. Information We Collect Automatically

When you browse our website, we may collect:

IP address
Browser type
Device type
Pages visited
Time spent on site
Referral source

This data is collected via cookies and analytics tools (see Section 7).

3. How We Use Your Data

We use your data to:

Process and fulfil your orders
Send order and delivery updates
Respond to enquiries or customer service requests
Improve our website and services
Send you marketing emails (only if you opt-in)
Comply with legal or regulatory obligations

4. Legal Bases for Processing

Under the UK GDPR, we rely on the following legal bases:

Contractual necessity – to fulfil your order or respond to enquiries
Consent – for optional marketing communications
Legal obligation – to comply with tax or regulatory requirements
Legitimate interests – to improve customer experience and prevent fraud

5. How We Share Your Information

We only share your data when necessary and never sell it.

Your information may be shared with:

Delivery and courier partners – to deliver your order
Payment processors – for secure transactions (e.g. Stripe, PayPal)
Email platforms – for sending transactional or marketing emails (e.g. Mailchimp)
Website analytics tools – like Google Analytics, for improving performance
Legal or regulatory bodies – if required by law

All third-party providers are required to comply with UK data protection laws and maintain the confidentiality of your data.

6. How Long We Keep Your Data

We retain your data only as long as necessary for the purposes outlined above.

Order data: kept for 6 years for tax/accounting reasons
Marketing preferences: retained until you unsubscribe
Website analytics data: retained for up to 26 months (Google default)

You can request deletion of your data at any time (see Section 9).

7. Cookies & Tracking Technologies

We use cookies to:

Enable website functionality (e.g. shopping cart)
Analyse website traffic and usage patterns
Improve your browsing experience
Deliver personalised marketing (only with consent)

You can manage or disable cookies in your browser settings. For more info, see our Cookie Policy (if separate).

8. Email Marketing

We will only send marketing emails if you:

Subscribe to our newsletter
Opt-in during checkout

You can unsubscribe at any time by clicking the “Unsubscribe” link in our emails or contacting us directly.

We may still send transactional emails related to your orders or account.

9. Your Rights Under GDPR

As a UK resident, you have the right to:

Access the personal data we hold about you
Request correction of inaccurate or outdated information
Request deletion of your personal data
Object to processing based on legitimate interests
Withdraw consent for marketing
Request data portability (where applicable)
Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, email us at order@wedocheesecakes.co.uk with the subject line: “Data Request”.

10. Data Security

We take data security seriously and have implemented appropriate technical and organisational measures, including:

HTTPS encryption
Secure third-party payment gateways
Regular software updates and backups
Restricted access to customer data

However, no system is 100% secure. You share data with us at your own risk.

11. Children’s Privacy

Our website is not intended for children under 16. We do not knowingly collect personal data from anyone under this age. If we become aware that a child has submitted data, we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in law or business practices.

Any updates will be posted on this page, with the “Last Updated” date revised accordingly. We recommend reviewing this page periodically.

13. Contact Us

For questions, data requests, or privacy concerns, please contact:

📧 order@wedocheesecakes.co.uk
📞 0734 243 1653
🌐 www.wedocheesecakes.co.uk

If you are unhappy with how we handle your data, you may also contact the Information Commissioner’s Office (ICO) at www.ico.org.uk.